It can be tempting to think of content marketing as something new. But it’s not. In fact, probably the greatest piece of content marketing ever was launched almost 120 years…
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Read our simple guide on how to write well for online. People often ask us what they should think about when writing for the web. And we tell them that…
If you’re thinking of scrimping on the cost of good copywriting, we give you 5 good reasons to reconsider. Lately I’ve seen a few examples of organisations – including big…
We think copywriters could teach lawyers a thing or two when it comes to communicating effectively… Lawyers are professional writers. In fact, the average solicitor probably produces more words each…