Antelope Media trains professional teams in Sydney, Melbourne, Australia and beyond, in two disciplines that increasingly decide reputations: writing that persuades and AI use that’s safe, effective and sounds like you.
Sessions run from 90 minutes to a full day, in person or remotely, and are built around the work your team actually does.
The average professional writes almost as many words each day as a journalist, copywriter or author. But law schools teach law and business schools teach business, and professionals are left to pick up the craft of writing on the job.
Now AI has joined the team, equally untrained.
Antelope Media gives you a better way.
Our practical drafting, writing and strategy workshops help professional teams write more clearly, confidently and powerfully, both with and without AI.
So your people can turn expertise into work that clients understand, colleagues trust and decision-makers act on.
Same formats, two different problems. Most teams eventually need both.
For the writing your people were never actually taught.
Emails that get answered. Advice that gets read. Documents that persuade rather than merely inform. Big Impact Writing gives professionals a repeatable structure for writing and documents - grounded in how busy, sceptical readers actually read.
90-minute masterclass · half-day workshop · full-day intensive
Explore Big Impact Writing →For teams using AI who need a system, a standard or a safety net.
Prompt design for professional drafting, building an AI writing system in your organisation’s voice, and the governance - including verification checkpoints, confidentiality boundaries and quality rules - that keeps output accurate and on-brand.
90-minute masterclass · half-day workshop · full-day intensive
Explore AI Writing Workshops →We run both programs in legal-specific versions: persuasive drafting for lawyers and AI writing training built around legal risk, including privilege, confidentiality and citation accuracy. Sessions can be structured to support your lawyers’ CPD requirements.
Training for lawyers →Every engagement is designed and delivered by senior practitioners who've worked as professional writers themselves.
Each session is built around your team's real documents, so people leave with their own work improved, not just theory.
Clear, practical and genuinely engaging. We use live examples, discussion and exercises that make the ideas stick. You leave ready to apply them the next time you write.
Antelope Media works in sectors where expertise, trust and credibility matter.
Read our latest posts aimed at helping you understand content and writing in the Age of AI.
Tell us what you need or book a 15-minute call.
Writing training builds the underlying skill: structure, clarity and persuasion for the emails, advice and documents your people send every day. AI writing training builds the system and safeguards for scaling that skill, such as prompt design, voice rules and verification workflows. Teams that only do the second tend to automate their existing weaknesses. If you're unsure where to start, a 15-minute call will usually settle it.
Both programs run as a 90-minute masterclass, a half-day workshop or a full-day intensive. Fees are fixed and quoted up front: AI writing workshops from $2,075 + GST; Big Impact Writing workshops also start at $2,075 + GST. Multi-session rollouts and organisation-wide programs are scoped individually.
Both. We deliver in person across Sydney and nationally, or remotely for distributed teams. Remote sessions are designed for the format rather than being a webinar version of the in-person day. That means shorter blocks and more hands-on exercises, using the same materials.
Yes. That's the default, not an upgrade. We build each session around your team's real documents, tone of voice guidelines and actual writing scenarios, so the training transfers to Monday morning rather than staying in the workshop.
Our 90-minute workshops can accommodate as many people as you like. Longer workshops work best with five to 15 participants: enough for discussion, small enough that everyone's writing gets attention. Masterclasses scale to larger groups. The training suits any professionals whose writing carries weight: lawyers, consultants, financial services teams, government, marketing and communications teams, and leaders who review other people's writing.
Yes. Both programs run in versions built for law firms: persuasive drafting for lawyers, and AI writing training designed around legal risk: privilege, confidentiality and citation accuracy. Sessions can be structured to support your lawyers' CPD requirements. See our training for lawyers page for detail.
The principles are tool-agnostic: prompt design, voice control and verification work the same way across ChatGPT, Claude, Copilot and Gemini. We tailor examples to whichever tools your organisation has approved, and we're equally comfortable helping teams that haven't chosen yet.
Senior practitioners who do this work constantly, led by Antelope Media founder Ralph Grayden: a former commercial lawyer, senior agency copywriter and author who has trained thousands of professionals in writing both with and without AI. You're trained by someone who use these methods on live client work, not a career facilitator.
